the concept
Creativity • Strategy • Storytelling
The Start
Inspired Storytelling
Based on randomly drawn cards, players must come up with a business idea to pitch. Other players, as investors and may decide to invest with their dice.
So the more you convince others, the more chances you'll have to improve your business.
The Goal
1 Million Users
Based on your pitching and strategy, players move along the Impact Line to see how many users the ideas have attracted. The winner is the first player to reach 1 million users across the Impact line:
- Concept
- Garage Startup
- Small Business
- Medium Business
- World-Class Business
The Challenge
Pivot or Persevere?
While selecting and planning which cards to play is important, competitors will also attack each other with crazy entrepreneurial challenges, forcing pivots and quick responses.
The Strategy
Innovation as a Skill
The secret to PROTO is mastering business improvisation (a.k.a. innovation). The randomness of the cards force spontaneity in the storytelling and adaptability in strategy.
The winner depends on a combination of creativity, salesmanship and strategy.
